Why is Membership Data Maintenance Important
It is important to ensure that member information is correct and updated for many reasons.
For the overall goals of the association, accurate membership numbers and demographics are needed to determine the scope of opportunities that can be offered to members. Event registration numbers are needed to provide all attendees with food, beverage and hotel needs for each conference. Registration details are also needed in order to determine revenue for current and past events, while budgeting for the future.
To benefit each association member, the correct data is needed in order to maintain open communication so that the member is regularly informed regarding upcoming events, newsletters, and continuing education. In order to receive the full scope of membership benefits, a member’s updated information must be on file.
At Agentis, we value our clients' members and want them to find equal fulfillment in their association memberships!